Organic Reach on Social Media is Declining

Facebook organic reach is down 52% for publishers’ Pages this year

6 studies show why Facebook organic reach is declining so quickly

Organic Reach on Social Media is Declining

Organic reach of the content brands publish in Facebook is destined to hit zero. It’s only a matter of time.


According to Kevin Systrom, CEO of Instagram, which is the latest to adopt algorithmic news feed or timeline, on average people will now miss about 70% of posts in their feed. 


On the other hand, a study by Locowise suggests that average post reach on Facebook is only about 10.8% in Feb, 2016. In essence what that means is that if you have 100 followers of your page, it is likely that only 10-11 will actually see your posts on their feed. 


Twitter is no exception here. Twitter has also adopted algorithmic timeline that sorts tweets based on interest and importance, irrespective of time. This issue starts magnifying as your page followers grow in number. 


LinkedIn is no exception here. LinkedIn has also adopted algorithmic timeline that sorts posts.

Your organic reach on Instagram, Facebook, Twitter and LinkedIn is falling.

Do you struggle to get your posts seen by your network?

Why Your Organic Reach is Falling and How You Can Combat It.



After working hard for years on building your network, it is very frustrating that you can not reach all of your followers.

Organic reach on social media is declining.

You only reach 8-10% of your followers (algorithm based reach).

A lot of platforms: too much effort, complex, and time consuming

Duplicate content: creating content on every platform

Different platforms for your personal & professional interests

Social Media Algorithms: How to Respond to Declining Organic Reach


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Reaching Out in Your Community

By going outside the church walls, we show God’s tangible love and care to many who have never seen it.

Written by Hope on 22/12/2013
Series: Weekly Devotional
Tags: Church And Community, Service
"Work for the peace and prosperity of the city where I sent you into exile. Pray to the Lord for it, for its welfare will determine your welfare." Jeremiah 29:7
"Don’t forget to do good and to share with those in need. These are the sacrifices that please God." Hebrews 13:16

Recently, my church has started encouraging our congregation to get involved in local community service. Many people already serve inside the church — as teachers, cleaners, musicians, and more. But by going outside the church walls, we show God’s tangible love and care to many who have never seen it.

It can be as simple as picking up trash in a neighborhood, or as involved as starting a mentoring program for at-risk children at the local elementary school.

Also, you may find organizations near you that you can work with or pray for. Here are some kinds of groups that God might call you to serve with.

Rescue Mission
Jesus' brother posed the question, "If a brother or sister is poorly clothed and lacking in daily food, and one of you says to them, 'Go in peace, be warmed and filled,' without giving them the things needed for the body, what good is that?" (James 2:15-16). Rescue missions help provide for the basic needs of people who are homeless or impoverished. Right now, you can pray for these organizations that follow the Lord's example of caring for the poor. Ask the Lord if He is calling you to serve, donate to, or otherwise partner with a rescue mission.

Women's Shelter or Crisis Pregnancy Center
James gave further instruction: "Pure and genuine religion means caring for orphans and widows in their distress" (James 1:27). And the Apostle Paul told his disciple, Timothy, "Treat older women as you would your mother, and treat younger women with all purity as you would your own sisters. Take care of any widow who has no one else to care for her" (I Timothy 5:2-3). Ask the Lord if He is calling you to help protect the most vulnerable in your community — abused women, or the unborn.

Financial Ministry
Some ministries share the Gospel through loans for small business start-ups, according to this principle in Psalms: "[the godly] are generous, compassionate, and righteous. Good comes to those who lend money generously and conduct their business fairly" (Psalm 112:4-5). These ministries lend money for people to start small businesses, while teaching the borrowers about the Lord and how to grow in their faith. Successful small businessmen and women are able to provide for their families and build up their communities, repay their loans, and expand the ministry by lending money to other entrepreneurs. Ask the Lord if He is calling you to bless your community by working with this kind of ministry.

This week’s Prayer, Care, Share Guide below shows a different way we can care for others by caring for groups or organizations.

Prayer, Care, and Share Jesus
Pray this week:

You will be able to serve those in need.

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Control When we attempt to take control of our lives, we become our own God, telling Him he’s not good enough.

When we attempt to take control of our lives, we become our own God, telling Him he’s not good enough.

Written by GodLife on 17/02/2013
Series: Weekly Devotional
Tags: Control, God, Sovereignty
"Trust in the Lord with all your heart, lean not on your own expectations. In all your ways acknowledge him and he will make your path straight." (Proverbs 3:5-6)

Do you want control?
Many people want to have everything under control, or at least believe they do. It feels predictable; it feels safe. At least we hope those feelings will result from having control of our lives. And though we should know better, it is our human nature to crave control.

Are you in control of any part of your life right now? Maybe you are enjoying a successful career. Or maybe you have a long list of qualities you’re looking for in a potential life partner, or even in close friends. Do you have control over your children’s success? Your daily schedule? Sometimes I even want to control the traffic lights and the cars around me. Ironically, that usually only happens when I’m in a hurry!

Think for a minute about the things that you control. Does that really satisfy you? How much stress do you bring on yourself by trying to achieve that control? When I try to control my life, I’m filled with worry and anxiety. The weight of the world is on my shoulders, like a huge burden.

God’s Character
God cares for us so much. And he doesn’t want us to feel burdened, stressed or worried. In fact, in the Bible, Jesus commands us not to worry (Matthew 6:25-34). Isn’t it amazing that God loves us so much that he doesn’t want us to worry about anything? Not only that, when we worry, we are disobeying God. Anxiety distances us from God and keeps us from focusing on pure obedience to Him.

When we think we are in control…
When we attempt to take control of our lives, relying on our own wisdom and our own power instead of seeking God’s guidance, we are doomed to failure. We become our own God, telling Him he’s not good enough.

Let Go and Let God
Surrender. Cast your cares upon Him (1 Peter 5). Jesus died on the cross to release you from the power and penalty of sin. Then he rose again to show His mastery over everything, even the grave. When you let God have control of your life, He will guide your decisions and give you wisdom. Any hardships you endure will make your faith stronger, if you trust Him to work through them. Since God knows your past, and holds the future in His hands, why wouldn’t you want to give Him control? He will never lead you in the wrong direction. So, what does it look like to surrender control of your life to God? Trust Him. Rely on Him. Glorify Him and acknowledge Him in everything you do and He will direct your paths (Proverbs 3:5-6). Consult the Lord in prayer before every decision, large or small. Begin every day with Him, asking Jesus to be your Lord as well as Savior. Just a suggestion: Spend a few quiet minutes with God. Ask Him to examine your heart, and reveal to you the ways you have tried to be your own god. Write down everything God shows you. Confess each thing, surrendering control back to Him. Then, destroy the list. You can shred it, burn it, or even bury it (or all three!). But DON’T hang on to it, because those things are now in God’s hands.

Pray this week:

That God will show you the ways you have been trying to control your life.

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